Porto, Portugal / 2023
An editorial design project created as part of the research initiative “Design as a means of preventing childhood obesity” at Universidade Lusofona. The publication combines hand-drawn illustrations with food-inspired visuals to teach children about healthy eating through engaging, friendly design.
Project completed as part of the Erasmus+ program
Universidade Lusofona, Porto, Portugal

01. Cover illustrations


The cover illustrations feature hand-drawn characters: friendly chickens in a naive, approachable style, in vivid indigo and soft pink. The Portuguese proverb “Uma sopa por dia, nem sabes o bem que te fazia” (A soup a day, you have no idea how good it would do you) sets the tone for the publication’s educational mission.
02. Design approach
A food-inspired color palette designed to evoke warmth, appetite and joy. Each spread uses its own color system tied to specific ingredients and nutrition topics.
Hand lettering paired with carefully chosen typefaces optimized for legibility in early childhood. Large x-heights, open counters and generous spacing guide young eyes across the page.
A structured modular grid provides visual rhythm and hierarchy while keeping the organic, playful character that children’s publications need. The grid adapts smoothly to different types of content.
Hand-drawn illustrations in a naive, approachable style that speaks to children. The characters are friendly and relatable, so the educational content on nutrition feels more like a story than a lesson.
03. Visual system
Indigo
Powder pink
Warm yellow
Fresh green
Carrot
The palette comes straight from food: warm yellow from grains and pasta, fresh green from vegetables, carrot orange from root vegetables, while the main indigo paired with powder pink forms the cover system. The colors are meant to stimulate appetite and build positive associations with healthy eating.
04. Research context
The publication is part of the research project “Design as a means of preventing childhood obesity” from the Hei-Lab research center at Universidade Lusofona, developed in collaboration with the Pediatrics Department of Hospital Pedro Hispano. The project was approved on May 12, 2019 by the Ethics and Health Committee and the HPH Administration.
2023
Project year
HPH
Hospital Pedro Hispano
8+
Team members
5
Disciplines involved
Multidisciplinary team
Design
Usability and UI
Video games
Sport
Sport
Nutrition
Health / Nursing
Psychology
05. Educational mission
The publication serves as an educational tool in the “Learning with Illness” program of the Pediatrics Department at Hospital Pedro Hispano. It combines medical knowledge with child-friendly design, turning complex nutrition concepts into engaging visual stories.
This exercise brings together all the design skills from previous semesters, image, typography, color, layout and rhythm, applied specifically to an artifact for children. Mastering the typographic grid was essential to keep the visuals clear.
A practical guide designed for parents and preschool educators. Every design decision, from color choice to illustration style, was made with the end users in mind: children aged 3 to 6 and their caregivers.
Note
The project was developed as part of an academic research program at Universidade Lusofona in collaboration with Hospital Pedro Hispano in Porto. The research was approved by the Ethics and Health Committee on May 12, 2019. All illustrations and design work are original. The project is not distributed commercially.