Porto, Portugal / 2023

Publication
for Children

An editorial design project created as part of the research initiative “Design as a means of preventing childhood obesity” at Universidade Lusofona. The publication combines hand-drawn illustrations with food-inspired visuals to teach children about healthy eating through engaging, friendly design.

Editorial DesignIllustrationTypographyResearchChildren
Universidade Lusofona

Project completed as part of the Erasmus+ program

Universidade Lusofona, Porto, Portugal

Publication for children: mockup

01. Cover illustrations

Chicken soup

Chicken Soup: English cover
Uma sopa por dia: Portuguese cover

The cover illustrations feature hand-drawn characters: friendly chickens in a naive, approachable style, in vivid indigo and soft pink. The Portuguese proverb “Uma sopa por dia, nem sabes o bem que te fazia” (A soup a day, you have no idea how good it would do you) sets the tone for the publication’s educational mission.

02. Design approach

Design principles

01

Color as communication

A food-inspired color palette designed to evoke warmth, appetite and joy. Each spread uses its own color system tied to specific ingredients and nutrition topics.

02

Typography for young readers

Hand lettering paired with carefully chosen typefaces optimized for legibility in early childhood. Large x-heights, open counters and generous spacing guide young eyes across the page.

03

Typographic grid

A structured modular grid provides visual rhythm and hierarchy while keeping the organic, playful character that children’s publications need. The grid adapts smoothly to different types of content.

04

Child-centered illustration

Hand-drawn illustrations in a naive, approachable style that speaks to children. The characters are friendly and relatable, so the educational content on nutrition feels more like a story than a lesson.

03. Visual system

Color palette

#2B2BAD

Indigo

#E8B4B8

Powder pink

#F5C271

Warm yellow

#6BBF6B

Fresh green

#F28C5A

Carrot

The palette comes straight from food: warm yellow from grains and pasta, fresh green from vegetables, carrot orange from root vegetables, while the main indigo paired with powder pink forms the cover system. The colors are meant to stimulate appetite and build positive associations with healthy eating.

04. Research context

Design against childhood obesity

The publication is part of the research project “Design as a means of preventing childhood obesity” from the Hei-Lab research center at Universidade Lusofona, developed in collaboration with the Pediatrics Department of Hospital Pedro Hispano. The project was approved on May 12, 2019 by the Ethics and Health Committee and the HPH Administration.

2023

Project year

HPH

Hospital Pedro Hispano

8+

Team members

5

Disciplines involved

Multidisciplinary team

Carla Cadete

Design

Project lead

Andreia Pinto de Sousa

Usability and UI

Co-lead

João Alves de Sousa

Video games

Researcher

Inês Aleixo

Sport

Researcher

Lucimere Bohn

Sport

Researcher

Sandra Abreu

Nutrition

Researcher

Rafaela Rosário

Health / Nursing

Consultant

Ana Rita Farias

Psychology

Consultant

05. Educational mission

Learning with illness

01

Design for health

The publication serves as an educational tool in the “Learning with Illness” program of the Pediatrics Department at Hospital Pedro Hispano. It combines medical knowledge with child-friendly design, turning complex nutrition concepts into engaging visual stories.

FigmaAdobe InDesignIllustrator
02

Curriculum integration

This exercise brings together all the design skills from previous semesters, image, typography, color, layout and rhythm, applied specifically to an artifact for children. Mastering the typographic grid was essential to keep the visuals clear.

Grid systemsTypographyColor theory
03

Impact and accessibility

A practical guide designed for parents and preschool educators. Every design decision, from color choice to illustration style, was made with the end users in mind: children aged 3 to 6 and their caregivers.

User researchAccessibilityPrint production

Note

The project was developed as part of an academic research program at Universidade Lusofona in collaboration with Hospital Pedro Hispano in Porto. The research was approved by the Ethics and Health Committee on May 12, 2019. All illustrations and design work are original. The project is not distributed commercially.